Discovery brief — <opportunity>
Lead: <name> · Window: <dates> · Decision: <date>
What we observed
“<Exact customer language that changes how the team sees the problem.>”
| Signal | Strength | Source |
|---|---|---|
| <Pattern> | Repeated | <5 interviews / event data> |
| People create a second doc to compare versions | Repeated | 7 sessions |
Opportunity map
~mermaid flowchart TD O[Desired outcome] --> P1[Problem one] O --> P2[Problem two] P1 --> E[Smallest experiment] ~
Riskiest assumptions
- Value: <why anyone cares>
- Usability: <what may be misunderstood>
- Feasibility: <technical unknown>
Next experiment
If <change>, then <behavior>, because <insight>. Success is <threshold>; stop when <failure rule>.