Some documentation websites recently checked who was visiting them.
The answer was strange. In one month, AI bots made 213 million visits. Real people made 105 million.
Bots were about 66% of all traffic. On those sites, most "readers" are not human anymore.
If your team writes documents, guides, or notes, your audience changed and nobody told you.
Why AI prefers a simple text file
AI pays for every word it reads. Think of it like a taxi meter that runs the whole time.
Now think about a normal web page. It has menus, buttons, ads, cookie popups, and a lot of hidden code. The AI pays to read all of that too, even though none of it is the actual content.
Markdown is different. It is just plain text with a few simple marks for headings and lists. No menus. No hidden code. Only the words that matter.
That makes it about 80 to 90% cheaper for AI to read. Some companies switched their pages to Markdown and cut their costs by up to 10 times.
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